Spend New Years Day with Mercedes-Benz and the NFL

MIAMI -- The Miami Dolphins and New York Jets rivalry extends as far back as the merger of the American Football League and National Football League, when the two teams were placed in the AFC East conference, assuring they would always meet twice a year. Earlier this season, the teams met in week 6 for Monday Night Football on October 17. The score reflects a Miami Dolphins loss, with only six points on the score board verse the New York Jets 24. The teams will be reigniting their heated match-up on New Years day, with a 1:00 p.m. game time here in Miami’s Sun Life Stadium.

Mercedes-Benz will be in attendance of the exclusive pre-game tailgate, which will begin early in the morning on January 1^st. Linking Events is managing the activation and its sister company, Linking Promotions, is responsible for coordinating the promotional specialists that will be actively generating leads for Mercedes-Benz. The activation will be located in the recently opened Joe Robbie Alumni Plaza, a shrine located at Gate C that pays homage to original owner, Robbie, and nine Dolphins legends. This Walk of Fame features the names of greats Don Shula and Dan Marino, among others, on bronze plaques. Mercedes-Benz vehicles will be parked for viewing at this Sun Life Stadium tribute space.


Be sure to visit our website at www.linkingevents.com. 

KIA Motors and Linking Promotions Go Golfing

ORLANDO, FL -- Set up by the 18th hole, Linking Promotions product specialists Georgia and Elaina were prepared to represent the popular car brand KIA at a golf event in Orlando, FL. The two girls spent five days at The Villas of Grand Cypress Golf Resort talking to golfers about the KIA Optima and the KIA Sorento. The girls studied the ins and outs of the vehicles in order to be prepared to answer questions about the vehicles. There were also branded KIA key chains to give out to those interested in the cars.

Georgia, a Linking Promotions brand ambassador, promotional model and product specialist, described the event as "pleasant," commending the excellent weather and good turnout. Her most recent position was as a hostess for an event with the Orlando Magic on December 13. Georgia noted: “It was the perfect demographic, and the people seemed to have a genuine interest in the cars.”

Georgia says that most of the attendees enjoyed the panoramic sunroof and the heated and cooled seats in the front as well as the back.  “There are a lot of options in cars that are normally only in luxury vehicles and usually costs $20,000-$30,000 extra,” Georgia said.

Be sure to visit our website at www.linkingevents.com. 

Linking and UV Vodka at a Black Tie Gala

FT. LAUDERDALE, FL -- The annual Winterfest Boat Parade is just around the corner, and to kick off a season of festivities and holidays, the Seminole Hard Rock hosted the Premier Beverages Winterfest Black Tie Ball on December 3.  This party has the reputation of being the largest holiday gala of Ft. Lauderdale. Prior to the large-scale event, featuring dancing and entertainment, the JM Lexus Welcome Reception featured an expansive Fidelity Investments silent auction.

UV Vodka joined the party, featuring an icicle-inspired bar, and offered up samples of their celebratory Cake Mix flavor vodka. Linking Promotions provided promotional models for the event that mingled with guests and represented the UV brand.

UV has been a great example of the services Linking Promotions and Linking Events can offer, with requests ranging from staffing events to assisting in the marketing and promotional planning of a brand.

Be sure to visit our website at www.linkingevents.com. 

College Marketing: A Fun Way To Campaign

TALLAHASSEE, FL -- As a college marketing tool for a jewelry line, Lourdes of Florida State University, a Linking Promotions brand ambassador and product specialist, hosted weekly parties and contests on her college campus. The overall goal of the campaign was to get people  excited and aware of the brand by introducing the line to as many people on campus as possible.

One part of the college advertising campaign: once a week for three weeks Lourdes was instructed to host a first-look party for 25 girls to get a sneak peek of the jewelry. There, she would talk to the party-goers about the brand. Also, photo shoots were held on campus once a week and another 25+ girls that embodied the style of the brand would take pictures to be entered into a contest. As social media is constantly growing and is also a huge asset to most companies, Lourdes made daily Facebook and Twitter posts to help advertise the brand.

"I really enjoyed pushing the brand," Lourdes recalled. "I thought it was a lot of fun to be a part of this brand. I was able to see a lot of jewelry I liked and share it with my friends and sorority sisters."

Be sure to visit our website at www.linkingevents.com. 

Linking and Chevy Work with NASCAR

Miami Beach, FL – Between 8^th and 9^th street in Lummus Park on Miami Beach, sponsors of the 2011 NASCAR Ford Championship Weekend filled the sand on Thursday November 17 and Friday November 18. For the second year, the Outdoor Fan Festival featured many interactive booths, an outdoor bar and this year Blake Shelton performed a free concert on the beach. Linking Promotions provided eight enthusiastic promotional models for the interactive Chevy car display, which featured four of the company’s cars – including a stylish Corvette and the flashy convertible Camaro – alongside two race cars.

Promotional models ran the booth; they collected leads through a computerized system, which asked surveyors a series of questions to determine interests and favorite cars. Once complete, anyone that took a survey was given a Chevy t-shirt as a token of appreciation for participating. Two girls managed the photo taking – people were welcome to pose in front of the decked out race cars and get their picture taken by our models.

Throughout the two days, the girls worked together to collect over 1,000 leads. The event welcomed travelers from all around the world, and proved to be a great success!


Be sure to visit our website at www.linkingevents.com. 

Pay it Forward this Holiday Season!

From the Linking Promotions and Linking Events office:

As a “thank you” to our clients that allow us to coordinate events for them year round, and thus allowing for our company to constantly flourish, we have decided to demonstrate our gratitude by spreading happiness to those less fortunate. Our biggest project for the holidays is with His House Children’s Home.

His House’s sole mission is to restore joy in the lives of children, whom range in age from newborn to 17. The 230 children served by this program have been abused, neglected and abandoned, and Linking Promotion’s in-house staff is going to help put smiles on their faces by donating some time and some gifts to the children. More information on this program can be found at www.hhch.org

The Linking office has also made arrangements to assist some seniors in wrapping their Christmas presents!

Linking Events has been blessed by the work our clients give us and because their generosity has helped us, we believe it is time to help others! The giving does not just end with the holidays though: we have made it our goal to help others all throughout 2012. Thank you all again, and we wish you a happy holiday season!

Be sure to visit our website at www.linkingevents.com.